Everything You Need To Know To Find The Best Custom Made Postcards

Author: Hou

Mar. 07, 2024

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Tags: Packaging & Printing

Postcards are a powerful marketing tool because they allow you to deliver your message right to potential customers’ mailboxes. Use them to advertise your services, grand openings, new locations, clearance sales, and more. Drive foot traffic by mailing exclusive coupons or discounts to target neighborhoods.

Of course, postcards are not just for advertising. If you are a frequent traveler, print up some personal postcards to send to family and friends from the road. Postcards are also perfect for sending announcements, greetings, or invitations, like save the date postcards or holiday postcards. You can even use our postcard ordering process to create single-page calendars, party invites, and photo prints!

GotPrint makes it easy to customize a unique postcard to fit your needs. Choose from a variety of options including multiple sizes, paper stocks, and finishing touches. You can upload your own design or use our intuitive online designer to create a postcard that will attract new customers. Our friendly customer service team is just one phone call away to answer any questions, comments, or concerns about the whole process.

Our full-color offset and digital printing process will print high-quality postcards that are backed by our 100% satisfaction guarantee for first-time customers. If you are not happy with your final product, please let us know. If we find that we made an error, we’ll gladly reprint your order. Your satisfaction is our top priority.

Yes, we can send you a free sample kit upon request. Our sample kit contains a variety of the products we offer so you can see and feel the different paper stocks and coatings for yourself. Click here to request a sample kit.

Our standard-sized (4" x 6") double-sided postcards start at just $26.40 for 100 cards. No matter which size or paper stock you choose, we are committed to offering high-quality postcards at cost-effective prices.

We have two convenient ways to print custom postcards. If you are designing your own postcard, start by downloading our postcard templates, as they have already been marked with the safe zone, trim line, and bleed line. Use this template to create your print-ready design file. Once you are ready to order, select your desired size, paper stock, color printing option, and quantity, then upload your file. You can choose either an instant screen proof or a manually processed PDF proof.

Our online design tool can help you design your own postcard – no graphic designer or expensive software needed! Choose your favorite template, then edit the default text and upload your own graphics, images, and backgrounds.

If you would like to work with a professional designer for a completely unique and personal card, you also have the option of adding one of our affordable design service packages to your order.

If you need help designing your postcards, we have a wide variety of professionally-designed online templates that you can customize with your company name, logo, value propositions, and contact information. We carry online design templates for popular industries and professions such as real estate, beauty & wellness, financial services, food and beverage, and construction. All of our printable postcard design templates can be easily personalized to match your brand's identity.

The most popular postcard sizes are 4" x 6", 5" x 7", 6" x 9" and 8.5" x 5.5". We also have smaller-sized postcards (if you are trying to stretch your marketing dollars as far as possible) and larger postcards (to give you more room to advertise your products and services). If you are looking for EDDM-eligible postcard sizes, they are clearly marked on our order form for your convenience.

We accept TIF, TIFF, EPS, AI, PSD, BMP, GIF, JPG, PNG, and PDF files. PSD, PDF, and AI files should be in CMYK mode to ensure accurate color output. The resolution of your postcard files should be set to 300 to 350 dpi. The maximum upload file size is 75 megabytes per file.

The Safe Zone is the area where all your critical elements (text, images, logos, etc) should be placed so they are not cut off when the postcard is trimmed to its final size. The Bleed is the part outside of the Safe Zone that gets trimmed off during the cutting process. Bleed is short for all the graphics that will "bleed off the document" so that the color continues to the edge of your cards. We require a 0.1" Bleed for postcard files.

Choose from a variety of paper stocks with different thickness and coating options. Our 14 pt. paper is one of our most popular stocks and is available uncoated or with a glossy finish. We recently introduced our Trifecta Ultimate collection for those looking for an extra-special paper option. This ultra thick triple-layer stock ranges between 24 to 38 pt. thickness.

For durable, vibrant postcards, you can't go wrong with our 14 pt. glossy cover stock (a customer favorite). For a softer, vintage-inspired look, choose either our 14 pt. uncoated paper or our 16 pt. matte cover stock. If you need luxurious postcards or invitations, choose one of our ultra thick Trifecta stocks, which come with either a velvety, soft touch finish or a textured canvas finish.

The production time for custom postcards is 2 to 6 days, depending on the paper stock you choose. Production time begins a day after you have approved your order and your payment is processed. If your order is approved and payment is processed by 9AM PT/ 11AM CT/ 12PM ET, then production time begins the same day.

Please allow an additional 2 to 6 business days after printing for the postcards to arrive to their destination. If you need your postcards sooner, please choose rush printing (not available for all paper stocks) and express or 2-day delivery. To learn more about your turnaround options, visit our Production Time page.

Custom Postcards provide plenty of possibilities to get creative. No matter what you’re thinking, you can do things differently. We like to think of it as a promotional product with lots of range – that lets you get your message out there in style. From packaging inserts to event handouts, take a look at our favorite ways to use Postcards.

Deliver delight through the mail

There’s nothing better than receiving mail – especially when it’s personalized. We’re not talking about bills or catalogues. But the custom kind that we can enjoy, like an invitation to an event or discount card. It’s like an unexpected gift that we can benefit from. 

So if you’re a business sending out direct mail, we recommend adding that little bit extra to make it into more of a memorable experience. As online shopping has become even more popular over time, the ‘unboxing’ experience is a powerful tool to engage customers and make an impact. 

Utilize our Postcards to create packing inserts. They could be instruction manuals, loyalty cards, gift cards or just a personalized note to say thanks for ordering. Postcards can help leave a lasting impression of your brand by adding a little extra delight.

Own your office space

Whether you’re an established business or a scaling startup, creating a environment that reflects your brand can make working work better for everyone. Use Postcards to keep your employees informed, name your conference rooms and share staff recognition.

Custom Postcards can also double up as employee appreciation cards. Whether you want to thank your team for their support on a project, give them a shout-out for a presentation, or surprise them with a gift card, these little gestures can work wonders in boosting morale. 

Alternatively, give each conference room a unique identity by naming them after themes or concepts that resonate with your company culture. Use Postcards with creative designs or customized artwork to label the rooms. This personal touch adds character and fosters a sense of ownership and pride among employees. Additionally, you could use them to create custom desk calendars, to reinforce your branding.

Create a window to your restaurant

A menu can do more than list your food, drinks and prices. It’s an opportunity to give customers a taste of what you have on offer. An attractive yet practical menu is key to standing out from the crowd and making sure customers keep coming back. 

Before creating the menu, think about everything going on it. What are you offering? Do the drinks, mains and desserts need separate menus? Will you have a section for allergies and vegetarian or vegan dishes? But overall, aim to keep it simple and easy to follow. As always, avoid fonts that are too thin or cursive – which can be tricky to read. 

Additionally, if you do decide to have separate menus for the drinks, food and desserts – ensure it’s consistent. A seamless branding experience ensures a positive message and should convey a sense of who you are as a brand.

Show off your brand at events

No matter what you advertise or exhibit, it’s always important to have handouts. It allows customers to revisit key information at any time. If you’re exhibiting your artwork or hosting an event – a custom Postcard with crucial bits of information is great for ensuring everyone has what they need throughout the experience. From start and end times, product details or just a simple introduction to your brand. 

If you’re expecting a larger audience and there’s a lot taking place, it can be a lot to take in at once. So jot down an itinerary, use it as a map of where to find you at trade shows or even add a schedule that outlines the day’s activities

As well as sizing, you can customise them even further with premium or extra-fancy paper and Silver and Gold Foil. Go for the Super Postcards, if you’re hosting a more formal event or a Luxe Postcard for something more creative like an art exhibition.

Your party planning starts here

Kick your party off in style with personalized invitations. Whether you’re planning an event to thank clients, promote a new service, or launch a product – custom invites are the way to get those RSVPs back and set the standard for your event. 

Generic invitations can be easily forgotten. Whereas a custom one will impress your guests well before the event even takes place. Depending on the formality of the occasion, Gold or Silver Foil Postcards are a great option for making your brand literally shine. We’d also suggest experimenting with different sizes to stand out from the crowd too. 

If it’s a formal or sit-down event, our Postcards can also be used as table numbers or place settings for guests too. This can elevate the ambience and aesthetic of any event. Be sure to create a cohesive and visually appealing table setting that complements the overall theme or style of your event.

Ready to get started? Explore our free custom Postcard design templates and create your very own custom Postcards with MOO.

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Everything You Need To Know To Find The Best Custom Made Postcards

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